I believe many people realize that a successful company or a successful brand has its own successful culture. As a spiritual force, culture plays a huge role in the development and progress of society. As an important part of social culture, corporate culture not only plays an important role in the development of enterprises, but also has a great impact on society. Willingness is a philosophy of dealing with things, a kind of wisdom and attitude in life, and even an art of being a person and dealing with things. The existence of giving and taking is both opposite and unified. The existence of this kind of contradiction tests the wisdom and feelings that transcend the realm. If you are willing to give, you don't hesitate. Originally from the 'Book of Changes'. 'Jing Shi Tong Yan, Jin Ling Shi Mei, the maid pays Xiu Tong': 'If someone arrests the culprit today and comes to report you, would you still be willing to pay twenty taels of silver?' Yes, not reluctant, big and big, small and small. The development of Shede culture has a long history in our country. With the development of society and the improvement of people's living standards, people's cognition and inheritance of Shede culture has been gradually carried forward, and Shede culture has been taken as part of corporate culture by many companies. Shenzhen Projection Display Technology Co., Ltd., as a manufacturer with a significant share of high-end projection screens in China, its corporate culture has a profound impact on projection screens. Mr. Zhang Xuefei, chairman of the board of directors, will be willing to be willing to have something to do, not reluctant, to be big and small, to keep in mind, and gradually consciously integrate the culture of willingness into culture and screen products. The culture of willingness is mainly embodied in the aspects of research and development, product quality, production technology, and product after-sales. Chairman Zhang Xuefei believes: If you are not willing to invest in product development and product quality, the product will have no advantage and competitiveness. Similarly, if the after-sales service is not done well, the credibility and satisfaction of the product will be greatly reduced, which will affect consumers. Benefits will also affect the sustainable development of the brand. On the issue of screen material selection, the requirements are similar. In the selection of projection screen materials, we always adhere to the principle of selecting materials. The materials are good. Even if the price is high, we are willing to use the best materials to make the best products, and we are willing to bear the raw materials. , Labor costs, technical costs and other market price pressures. Faced with the current situation where projection screens are mixed, shoddy, and low prices are used to deceive consumers, the company adheres to the principle of brand development from beginning to end, and has never compromised the quality of its products. Like water and fire, heaven and earth, yin and yang, they are contradictory concepts that are both opposed and unified. They grow and restrain each other and complement each other. They exist in the world, in the world, in the heart, in the subtle details, and include All the mechanisms by which everything works. All things and everything are in the willingness to achieve harmony and unity. If you truly grasp the mechanism and yardstick of willingness and devotion, it is equivalent to grasping the key to life and the opportunity of success. I believe that the screen will go better and go further under the influence of the corporate culture of devotion. In the business philosophy of Shede Culture, we have insisted on taking product quality as the company's most important thing for more than ten years. At present, projection screens are not only loved by domestic consumers, but also by international consumers. Products are exported to the United States, Germany, South Korea, Japan, Italy, Russia and other countries.