China's projector market grows steadily, product upgrades drive an increase in scale
According to China's projector market scale data and forecasts released by Prospect Consulting in September 2014, during 2014-2017, the domestic projector market scale remained at 11-15 billion yuan, with a small annual increase. The main reason for the growth of the market size is that product upgrades, specifications and functions have increased the unit price of products, and the value of scale growth for this reason is higher than the value of scale reduction caused by the low price of products brought about by the popularization of e-commerce. The increase in the number of high-end engineering projector products is also the main reason for the increase in the scale of the industry.
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